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Plum Ads LLC
Brand brief · owned and operated by Plum Ads LLC

TripRateFinder:
one search, every
major booking site.

TripRateFinder.com is an independent travel price-comparison site. Travellers search hotels, flights and car rentals once; we build the same search on each partner site and hand them off to book where the price is lowest. We do not sell travel, hold inventory or take payment.

US · CA
UK · AU — launch markets
3
Verticals: stays, flights, cars
Own domain
All traffic lands with us first
0
Partner marks used in our ads
What it is

A comparison layer, not a booking site.

The same hotel room, flight or rental car is routinely priced differently across booking platforms once taxes, fees and promotions are applied. TripRateFinder exists to make that comparison take ninety seconds instead of fifteen minutes. A visitor enters a destination, dates and guests; we generate the equivalent search on each partner and present them side by side.

The site is built and hosted by Plum Ads LLC on its own infrastructure. It carries an About page, Contact page, Privacy Policy, Terms of Use and a standing Affiliate Disclosure, and names Plum Ads LLC as the operator with our registered Wyoming address. Alongside the search tool it publishes destination guides and price-context articles written for travellers planning a specific trip.

Ownership is simple: Plum Ads LLC owns the domain, the code, the content and the partner relationships. There is no parent company, no white-label arrangement and no third party operating any part of it.

How it works

Four steps, all of them visible to the traveller.

01

Search on our site

Destination, dates, guests and rooms are entered on tripratefinder.com. Autocomplete is powered by open place data and airport codes; nothing is fetched from partner sites at this step.

02

Deep links are built

For each partner we construct that partner's own search URL with the traveller's parameters pre-filled, using the deep-link formats and tracking parameters each program specifies. A per-campaign label is attached for attribution.

03

Hand-off to the partner

The traveller lands on the partner's live results page in a new tab. A compare page on our site lists the other partners for the same search so they can open a second or third option.

04

Booking completes with the partner

Payment, confirmation, cancellation and customer service all happen on the partner site under the partner's terms. We never see or store payment details.

We do not scrape, cache or redisplay partner prices, do not frame partner pages, and do not use pop-ups, pop-unders, redirects on exit or any form of forced click. Every partner visit is a deliberate click by the traveller on a clearly labelled button.

Where traffic comes from

Two sources, both landing on our own domain.

Every campaign, post and listing sends visitors to tripratefinder.com first. No advertising of any kind links directly to a partner site, and no partner name, logo or trademark appears in our ad copy, display URLs, page names or creative.

Paid social

Meta (Facebook & Instagram)

Destination-specific campaigns for travellers in the US, Canada, UK and Australia, run from Plum Ads LLC's own verified Business Manager. Ads promote a comparison for a named city and land on that city's page on our site. Campaigns are optimized toward booking intent, not raw clicks, and are paused when partner-reported conversion falls below our floor.

Organic

Editorial content

Destination guides, seasonality and fee explainers, and site-comparison articles written for people planning a specific trip. Indexed through Google Search Console with a maintained sitemap; content is refreshed on a monthly cycle.

For affiliate program review

Our commitments to every partner program.

These are the operating rules TripRateFinder runs under. They are written to satisfy the published terms of the KAYAK Affiliate Network, Expedia Group's affiliate program, the Booking.com Affiliate Partner Programme, Trip.com and the networks that distribute them. Where a program's terms are stricter than what is listed here, the program's terms govern.

Brand & trademark

  • →No partner name, logo, wordmark or look-alike appears in our domain, ad copy, display URLs, social page names, creative or landing pages.
  • →We do not bid on, target or reference partner brand terms in any paid campaign.
  • →Partner names on our site appear only as plain-text labels on the buttons that link to them, and in our affiliate disclosure.
  • →We do not use partner-provided creative assets except those explicitly released for affiliate use.

Traffic & linking

  • →All advertising lands on tripratefinder.com. Partner links are reached only by a traveller's deliberate click on our site.
  • →No iframes, redirects on exit, pop-ups, pop-unders, toolbars, browser extensions, incentivized clicks, cashback, or purchased/bot traffic.
  • →No cookie-stuffing or forced clicks. One click, one partner tab, initiated by the user.
  • →Deep links use each program's documented format and tracking parameters, with per-campaign labels so partners can audit traffic quality by source.

Quality & measurement

  • →Campaigns are optimized toward booking intent: destination-specific ads, dates-required searches, and geographic targeting matched to each partner's market.
  • →We monitor click-out to booking conversion per campaign using partner reporting, and pause any source that falls below the partner's stated quality thresholds.
  • →Search and click-out events are tracked on our own analytics so we can reconcile our numbers against partner dashboards.

Disclosure & consumer protection

  • →An affiliate disclosure appears in the site footer, on a dedicated Affiliate Disclosure page, and beneath every search box.
  • →Ads make no price or discount claims we cannot substantiate on the partner site at the time the ad runs.
  • →Privacy Policy and Terms of Use name Plum Ads LLC as operator, disclose the tracking technologies in use, and give a working contact address.
  • →We respond to any partner compliance request within two business days and will remove or modify any placement on request.
Partner programs

Who we send travellers to.

TripRateFinder participates, or has applied to participate, in the affiliate programs of KAYAK (KAYAK Affiliate Network), Expedia Group (Expedia and Hotels.com), Booking.com, and Trip.com, directly or through their authorised networks. Metasearch partners are shown first for hotels, flights and cars in our primary markets; online travel agencies are shown alongside them so travellers can compare totals.

We are not affiliated with, endorsed by, or owned by any of these companies beyond these affiliate arrangements. All trademarks belong to their respective owners.

Contact

Partnership and compliance contact.

Email
operations@plumadsllc.com

Affiliate program applications, compliance requests and partnership enquiries..

Registered office
1309 Coffeen Avenue
STE 1200

Sheridan, Wyoming 82801
United States

Legal entity
Plum Ads LLC

Wyoming limited liability company. Owner and operator of tripratefinder.com.